About Client
Our customer is a reputable family-owned company in the United States since 1923. They have a workforce of over 1,000 individuals and specialize in providing top-notch security systems and monitoring solutions for residential and commercial properties. Additionally, they provide affordable heating installation and repair services, oil delivery, and central AC upgrades and installations. In 2022, the company generated record-high revenue of $65 million.
The Challenge
Our client’s website was not optimized for mobile devices and had a complex navigation system and confusing user interface, which they believed was negatively impacting their marketing and sales. They requested our help simplifying the design, creating an intuitive navigation system, ensuring clear messaging that reflects their mission, and making the website mobile-friendly.
- Straightforward, eloquent web design
- Natural, intuitive navigation flow
- Clear messaging to reflect their goals
- Mobile-friendly presentation
Technology Stack
The Solution
To provide a fresh look for the website, our design team updated their style guide to ensure a modernized look and design consistency.
The development team revamped the client’s website to provide a user-friendly interface. They utilized the PHP Laravel framework and Git Extensions to create an updated, robust shopping cart feature for a durable and scalable framework.
They also incorporated .NET Web API browser tools to enable clients to reach more customers using various web browsers and mobile-friendly devices.
Business Impact
Updated Style Guide
The updated style guide helps to maintain design consistency across the website and marketing materials.
Improved Experience
A simplified, user-friendly interface helps customers navigate the website to find what they need quickly and efficiently. Modernized features have decreased consumer frustration and encouraged sales.
Mobile-Friendly
Customers now have the convenience of accessing the website on mobile. This has increased traffic clicks and customer engagement.
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